The zero waste program was launched in the first months of confinment.😷⠀⠀⠀⠀⠀⠀⠀⠀⠀
We could not meet the embroiderers of the Middle Atlas , but the region of the moroccan High Atlas which seemed spared until then, was there where we had to concentrate our work. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
This coincided with the accumulation of leather scraps in our workshop being prepared for recycling.
We finally met these women of courage and rigour, goodwill and ambition, to whom the Zero waste adventure is now theirs.⠀⠀⠀⠀
Stay tuned to hear their stories and see their astonishing work!
Meet Adda, well known throughout the village for its rigour and constancy in the quality of weaving.⠀⠀⠀⠀⠀⠀⠀⠀⠀
How happy she is when she sees her final work.⠀⠀⠀⠀⠀⠀⠀⠀⠀
She doesn’t smile much, especially when she knows she’s being photographed. “Until I have teeth, I will smile”. she said.⠀
“Franchement cette qualité de cuir est juste canon. Bonne continuation!”
“Thank you so much for asking! Very stylish. I love the combination between the laptop bag, the wallet and the clutch! super clever! And this subtle gold color is amazing! love the quality of leather. Waiting for your next collection!”
“Merci beaucoup! J’ai hesité au début car je croyais que les sacs pour laptop étaient pour femmes. Je suis content de ma commande! ”
“J’adore! Les minis sont super pratiques! Le mien, je le porte comme sac de ville et pour les sorties du soir! Tout le monde en veut un!”
“I looove the detailed work on it! And the high quality of the leather. Happy to contribute to help the women artisans.”
We search for the best unseen artisans and bring their Made in Morocco heritage to you.
We make each product by hand. Imperfections are what make them special and unique
We value human connections. They are the only thing that makes all the rest worth it.